Please use this identifier to cite or link to this item:
http://hdl.handle.net/10397/99027
DC Field | Value | Language |
---|---|---|
dc.creator | Lin, Pearl | - |
dc.creator | Song, Shu Xuan | - |
dc.identifier.uri | https://oer.lib.polyu.edu.hk/concern/works/02870w32k | - |
dc.language.iso | chi | - |
dc.language.iso | eng | - |
dc.publisher | Hong Kong Polytechnic University | - |
dc.subject | Valentine's Day | - |
dc.subject | Restaurants -- Marketing | - |
dc.title | Xi Bei-I Love Oat | GreatCase100 | - |
dc.type | Others | - |
dc.type | OER | - |
dcterms.abstract | This case study discusses how Xi Bei Oat Noodle Village attracted many consumers by innovating their specialty products and turning Valentine's Day into their exclusive holiday, successfully creating a connection between the brand and consumers. | - |
dcterms.issued | 2023 | - |
Appears in Collections: | Open Educational Resources |
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