Please use this identifier to cite or link to this item:
http://hdl.handle.net/10397/98485
| Title: | Expired Food Promotion | GreatCase100 | Authors: | Lin, Pearl Yan, Ting Ting |
Issue Date: | 2023 | Abstract: | The case of expired foods promotion demonstrates how to expand new marketing channels while reducing waste and costs. Selling expired food needs to focus on highlighting the safety of the food to achieve a win-win-win situation for businesses, customers, and society. | Keywords: | Hotels -- Marketing Social responsibility of business Hospitality industry -- Marketing Hotels -- Environmental aspects |
Publisher: | Hong Kong Polytechnic University |
| Appears in Collections: | Open Educational Resources |
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