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Title: Nostalgia film tourism and its potential for destination development
Authors: Kim, SS 
Kim, SS
King, B 
Issue Date: 2019
Source: Journal of travel & tourism marketing, 2019, v. 36, no. 2, p. 236-252
Abstract: Cinematic nostalgia can influence visitors in choosing destinations where particular films have been made or shot. Focusing on the case of Hong Kong this study investigated the incidence of nostalgia amongst Taiwanese filmgoers, and whether this generates feelings of familiarity that induce subsequent travel intentions. As an input to potentially wide-ranging destination experiences, it is found that nostalgia film tourism provides tourists with psychological benefits and constitutes a destination experience that is responsive to the ambient surroundings. The researchers identified five film nostalgia domains, namely: memories of backdrops, stories and movie stars, mimicking, envy, and culture and history. Memories of backdrops and mimicking were found to be the best predictors of perceived familiarity with the films’ origin territory and of future travel intentions. Given the continuing preference for “blockbusters” amongst contemporary filmgoers and the faddishness of audience preferences, there is some risk that fading memories may cause film destinations to lose their appeal. Film nostalgia nevertheless provides a potential medium to maintain the profile of destinations which have served as film locations.
Keywords: Destination
Hong Kong
Publisher: Routledge, Taylor & Francis Group
Journal: Journal of travel & tourism marketing 
ISSN: 1054-8408
EISSN: 1540-7306
DOI: 10.1080/10548408.2018.1527272
Rights: © 2018 Informa UK Limited, trading as Taylor & Francis Group
This is an Author’s Original Manuscript of an article published by Taylor & Francis in Journal of Travel & Tourism Marketing on 29 Oct 2018 (Published online), available at http://wwww.tandfonline. com/10.1080/10548408.2018.1527272.
Appears in Collections:Journal/Magazine Article

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