Digital sustainability in the organization : scale development and validation

Abstract

This study aims to develop a measurement scale for the digital sustainability practices in the organization. Considering that digital sustainability practices vary across industries and context, this study develops a scale of digital sustainability metrics, which is based on a comprehensive literature review. The proposed model was then tested with partial least squares-structural equation modelling (PLS-SEM). Several phases of qualitative and quantitative investigations of employees were conducted to propose and validate the construct of digital sustainability. The scale development process consists of initial item generation, item refinement, validity assessment and model testing. Four dimensions, namely, content, technology, preservation and promotion, were identified. A 16-item scale was proposed and validated. Theoretical and practical implications were discussed. Practitioners should focus on investing behind organisational resources and technologies that enhance the operationalisation of digital sustainability rather than seeking to promote the understanding of the concept and importance of digital sustainability. This study addresses the research gap, combining a focus group interview and literature review, followed by conceptualization and validation of a measurement scale of digital sustainability. Digital sustainability was validated as a manifestation of the availability, preservation, promotion and technological aspect of digital content in corporations.