Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/87881
Title: Managing Marketing in the Hospitality and Tourism Industry
Authors: Lo, Ada
Degree: Intermediate
Issue Date: 2018
Abstract: Learn the latest principles and theories in marketing and how to apply them to the hospitality and tourism industry.
Keywords: Branding (Marketing)
Hospitality industry
Marketing
Tourism
Appears in Collections:Open Educational Resources

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