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http://hdl.handle.net/10397/114510
DC Field | Value | Language |
---|---|---|
dc.creator | Fung, Clare | - |
dc.creator | Lo, Ada | - |
dc.date.accessioned | 2025-08-11T02:39:01Z | - |
dc.date.available | 2025-08-11T02:39:01Z | - |
dc.identifier.uri | https://oer.lib.polyu.edu.hk/concern/works/0g354f85n | - |
dc.identifier.uri | http://hdl.handle.net/10397/114510 | - |
dc.language.iso | eng | - |
dc.publisher | Hong Kong Polytechnic University | - |
dc.subject | Hotel management | - |
dc.subject | Hospitality industry -- Information technology | - |
dc.subject | Hospitality industry -- Customer services | - |
dc.title | Usage of Mobile Application in Hotel Industry: A Case of H World App | - |
dc.type | Case Study | - |
dc.type | OER | - |
dcterms.abstract | The H World app, developed by H World Group, offers an all-in-one digital platform for hotel guests, featuring 17 services from booking to post-check-out rewards. While it enhances customer experience and loyalty through integrated services and the H Rewards program, similar offerings by competitors limit its competitive advantage. | - |
dcterms.issued | 2025 | - |
Appears in Collections: | Open Educational Resources |
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