Please use this identifier to cite or link to this item:
http://hdl.handle.net/10397/105099
DC Field | Value | Language |
---|---|---|
dc.contributor | School of Fashion and Textiles | - |
dc.contributor | School of Design | - |
dc.creator | Lau, KW | en_US |
dc.creator | Lee, PY | en_US |
dc.date.accessioned | 2024-04-03T01:46:15Z | - |
dc.date.available | 2024-04-03T01:46:15Z | - |
dc.identifier.issn | 1359-4338 | en_US |
dc.identifier.uri | http://hdl.handle.net/10397/105099 | - |
dc.language.iso | en | en_US |
dc.publisher | Springer UK | en_US |
dc.rights | © Springer-Verlag London Ltd., part of Springer Nature 2018 | en_US |
dc.rights | This version of the article has been accepted for publication, after peer review (when applicable) and is subject to Springer Nature’s AM terms of use (https://www.springernature.com/gp/open-research/policies/accepted-manuscript-terms), but is not the Version of Record and does not reflect post-acceptance improvements, or any corrections. The Version of Record is available online at: http://dx.doi.org/10.1007/s10055-018-0362-3. | en_US |
dc.subject | Consumer research | en_US |
dc.subject | Retailing | en_US |
dc.subject | Shopping experiences | en_US |
dc.subject | Stereoscopic displays | en_US |
dc.subject | Virtual reality | en_US |
dc.title | Shopping in virtual reality : a study on consumers’ shopping experience in a stereoscopic virtual reality | en_US |
dc.type | Journal/Magazine Article | en_US |
dc.identifier.spage | 255 | en_US |
dc.identifier.epage | 268 | en_US |
dc.identifier.volume | 23 | en_US |
dc.identifier.issue | 3 | en_US |
dc.identifier.doi | 10.1007/s10055-018-0362-3 | en_US |
dcterms.abstract | The popularity of home-based stereoscopic television provides researchers and practitioners with possibilities of bringing stereoscopic virtual reality (StereoVR) at consumers’ home. To further the investigation on the potential development of applying StereoVR in retailing, this research focuses on understanding consumers’ shopping experiences in this new platform. The research team believes that the use of StereoVR has potentials to become a new arena for interactive business. To explore these potential uses of technology in retailing, the team designed and built a StereoVR, called “FutureShop,” for implementing a virtual fashion retailing practices as well as collecting consumers’ responses for further development. Participants are asked to complete a shopping process from product selection to purchase in FutureShop. The factors examined in this research included the consumers’ purchase intention, interactive shopping and hedonic shopping experience. The findings and implications suggest that the StereoVR can make a significant contribution in creating more interactive experiences for apparel retailing by enhancing consumers’ hedonic shopping experiences in the StereoVR. | - |
dcterms.accessRights | open access | en_US |
dcterms.bibliographicCitation | Virtual reality, 1 Sept. 2019, v. 23, no. 3, p. 255-268 | en_US |
dcterms.isPartOf | Virtual reality | en_US |
dcterms.issued | 2019-09-01 | - |
dc.identifier.scopus | 2-s2.0-85052135395 | - |
dc.identifier.eissn | 1434-9957 | en_US |
dc.description.validate | 202402 bckw | - |
dc.description.oa | Accepted Manuscript | en_US |
dc.identifier.FolderNumber | SD-0174 | - |
dc.description.fundingSource | Self-funded | en_US |
dc.description.pubStatus | Published | en_US |
dc.identifier.OPUS | 20894119 | - |
dc.description.oaCategory | Green (AAM) | en_US |
Appears in Collections: | Journal/Magazine Article |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
Lau_Shopping_Virtual_Reality.pdf | Pre-Published version | 1.03 MB | Adobe PDF | View/Open |
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