Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/105056
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dc.contributorSchool of Design-
dc.creatorLiu, X-
dc.date.accessioned2024-04-03T01:46:00Z-
dc.date.available2024-04-03T01:46:00Z-
dc.identifier.issn0412-3662-
dc.identifier.urihttp://hdl.handle.net/10397/105056-
dc.language.isozhen_US
dc.publisher人民美术出版社en_US
dc.rights© 2020 中国学术期刊电子杂志出版社。本内容的使用仅限于教育、科研之目的。en_US
dc.rights© 2020 China Academic Journal Electronic Publishing House. It is to be used strictly for educational and research purposes.en_US
dc.titleThe characteristics of entrepreneurial design management in the knowledge economy : a case study on OTT business model of Netflixen_US
dc.typeJournal/Magazine Articleen_US
dc.description.otherinformationAuthor name used in this publication: 刘曦卉en_US
dc.description.otherinformationTitle in Traditional Chinese: 知識經濟範式下的創業型設計管理特徵：以Netflix的OTT商業模式為例en_US
dc.identifier.spage20-
dc.identifier.epage24-
dc.identifier.volume2020-
dc.identifier.issue5-
dc.identifier.doi10.16272/j.cnki.cn11-1392/j.2020.05.006-
dcterms.abstract不同于传统经济范式，知识经济范式下的企业由新技术驱动的产品创新、转变的核心企业活动、全新的产业价值构成。这也导致了设计管理的主体、内容、主题的转变，这被定义为创业型设计管理。以成功转型发展的Netflix OTT商业模式为案例，本文从设计管理的战略、组织和执行三个层面分析了这一新型设计管理模式的特色，以期为向知识经济新商业模式转型的企业提供设计管理能力建设的参考。-
dcterms.accessRightsopen accessen_US
dcterms.alternative知识经济范式下的创业型设计管理特征：以Netflix的OTT商业模式为例-
dcterms.bibliographicCitation装饰 (Art & Design), 2020, v. 2020, no. 5, p. 20-24-
dcterms.isPartOf装饰 (Art & Design)-
dcterms.issued2020-
dc.description.validate202403 bckw-
dc.description.oaVersion of Recorden_US
dc.identifier.FolderNumberSD-0089en_US
dc.description.fundingSourceSelf-fundeden_US
dc.description.pubStatusPublisheden_US
dc.identifier.OPUS37995908en_US
dc.description.oaCategoryVoR alloweden_US
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