University social responsibility and promotion of the quality of life

Abstract

There are many issues confronting the contemporary world that adversely affect the quality of life of human beings, living creatures and the environment. With reference to these problems and the notion of "corporate social responsibility", it is argued that universities have to develop the culture of "university social responsibility" (USR) to tackle these problems to promote the quality of life. In this chapter, it is argued that universities should engage in USR activities through teaching, research and services. Issues surrounding the role of USR in the promotion of the quality of life are discussed.