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Title: ‘Professor-for-a-Day’ : an Initiative to nurture communities of learning and practice in hospitality and tourism
Other Titles: "当一天教授" :酒店及旅游教育知行合一社区培育之举措
Authors: Xiao, H 
Huang, WJ 
Hung, K 
Liu, Z
Tse, T 
Keywords: Community of learning and practice
Hong Kong
Hospitality and tourism education
University–industry partnership
Issue Date: 2018
Publisher: Routledge, Taylor & Francis Group
Source: Journal of China tourism research (中國旅游硏究), 2018, v. 14, no. 2, p. 242-261 How to cite?
Journal: Journal of China tourism research (中國旅游硏究) 
Abstract: Inviting industry professionals as speakers to university classrooms for the benefit of future managers is essential to an applied field of higher learning. This study examines the role of ‘Professor-for-a-Day’ in nurturing communities of learning and practice in hospitality and tourism education at the university level. Data were collected (auto-) ethnographically over five years (2012–2017) in Hong Kong, through in-depth interviews with guest speakers from the industry, subject lecturers who invite industry executives to their classes, and students who are exposed to these industry professionals. Simultaneously, participant observations of, and documentary sources about, industry executives’ guest lectures are also used in the analysis and report. The research results reiterate and reinforce the role of industry professionals as guest speakers in building communities of learning and practice in an applied field of study. The implications of this discussion for applied higher education are then deliberated, the study’s constraints are acknowledged, and directions for future research are explored.
ISSN: 1938-8160
EISSN: 1938-8179
DOI: 10.1080/19388160.2018.1465504
Rights: © 2018 Informa UK Limited, trading as Taylor & Francis Group
The following publication Xiao, H., Huang, W. J., Hung, K., Liu, Z., & Tse, T. (2018). ‘Professor-for-a-Day’: an initiative to nurture communities of learning and practice in hospitality and tourism. Journal of China Tourism Research, 14(2), 242-261 is available at
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