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Title: Intrinsic motivation toward using information systems : a rich conceptualization and empirical test
Authors: Hsieh, JJPA
Li, X
Rai, A
Keywords: Intrinsic motivation
Information system use
Mandatory context
Issue Date: 2009
Publisher: Academy of Management
Source: Paper presented at Academy of Management 2009 Annual Meeting : proceedings : Chicago, Illinois, USA, August 7-12, 2009 How to cite?
Abstract: Information System (IS) studies traditionally conceptualize and operationalize ‘intrinsic motivation toward using systems’ as perceived enjoyment (PE). Enlightened by Vallerand’s (1997) theorization, we develop a tri-dimensional, second-order construct – Rich Intrinsic Motivation (RIM), specifically targeting at mandatory use contexts (e.g., workplaces). RIM contains three aspects: intrinsic motivation toward accomplishment (IMap), to know (IMkw), and to experience stimulation (IMst), where IMst is analogous to the traditional PE conceptualization. We validated RIM with data from a large telecom service company that has implemented CRM systems. Our results support validity and reliability of RIM and illustrate its superiority over PE in predicting user attitude.
Rights: Reproduced with permission of the author.
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