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http://hdl.handle.net/10397/98511
| Title: | Hangzhou Grocery Market | GreatCase100 | Authors: | Ding, Chao Lin, Pearl |
Issue Date: | 2023 | Abstract: | The case of Hangzhou Grocery Market adds a new dimension to the traditional farmers' market by creating an intelligent service experience through value co-creation and internet marketing strategies, making it a model for a new type of tourism destination city planning. | Keywords: | Markets -- China -- Hangzhou China -- Hangzhou Tourism -- Marketing Tourism |
Publisher: | Hong Kong Polytechnic University |
| Appears in Collections: | Open Educational Resources |
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