Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/87883
DC FieldValueLanguage
dc.creatorCheung, Catherine-
dc.identifier.urihttps://oer.lib.polyu.edu.hk/concern/works/n583xt97z-
dc.language.isoeng-
dc.subjectLuxury goods industry-
dc.subjectHospitality industry-
dc.subjectLuxuries-
dc.subjectBranding (Marketing)-
dc.titleLuxury Management-
dc.typeMOOC-
dc.typeOER-
dcterms.abstractUnderstand the power of a luxury brand and gain the business skills needed to provide premium goods and services within the hotel and tourism industry-
dcterms.educationLevelIntermediate-
dcterms.issued2018-
Appears in Collections:Open Educational Resources
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