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Title: | A "Special" Dinner - Park Hyatt Hangzhou| GreatCase100 | Other Title: | 一场“特殊”的晚宴-杭州柏悦酒店 | Authors: | Li, Scott Lin, Pearl |
Issue Date: | 2023 | Abstract: | Park Hyatt Hangzhou organized a special birthday dinner for Sun Yang, a former Olympic gold medalist, to celebrate his 30th birthday. The hotel team showed creativity by using their central kitchen as the venue for the party. The entrance was decorated as a swimming pool track, symbolizing Sun Yang's growth. The kitchen was transformed into a living room with a family-style dining setup to create a warm ambiance. The dinner was prepared by the hotel's chefs at the table, creating a fashionable and fun concept called "chef's table." The birthday cake was personalized with photos from Sun Yang's life. The event increased awareness and trust in the hotel. | Keywords: | Hospitality industry -- Marketing Hotels -- Marketing |
Publisher: | Hong Kong Polytechnic University |
Appears in Collections: | Open Educational Resources |
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