Please use this identifier to cite or link to this item:
http://hdl.handle.net/10397/90559
DC Field | Value | Language |
---|---|---|
dc.contributor | School of Hotel and Tourism Management | en_US |
dc.creator | Li, H | en_US |
dc.creator | Liu, H | en_US |
dc.creator | Zhang, Z | en_US |
dc.date.accessioned | 2021-07-22T05:35:26Z | - |
dc.date.available | 2021-07-22T05:35:26Z | - |
dc.identifier.issn | 0278-4319 | en_US |
dc.identifier.uri | http://hdl.handle.net/10397/90559 | - |
dc.language.iso | en | en_US |
dc.publisher | Pergamon Press | en_US |
dc.rights | © 2020 Elsevier Ltd. All rights reserved. | en_US |
dc.rights | © 2020. This manuscript version is made available under the CC-BY-NC-ND 4.0 license http://creativecommons.org/licenses/by-nc-nd/4.0/. | en_US |
dc.rights | The following publication Li, H., Liu, H., & Zhang, Z. (2020). Online persuasion of review emotional intensity: A text mining analysis of restaurant reviews. International Journal of Hospitality Management, 89, 102558 is available at https://dx.doi.org/10.1016/j.ijhm.2020.102558. | en_US |
dc.subject | Discrete emotion | en_US |
dc.subject | Emotional intensity | en_US |
dc.subject | Review length | en_US |
dc.subject | Review usefulness | en_US |
dc.subject | Reviewer expertise | en_US |
dc.title | Online persuasion of review emotional intensity : a text mining analysis of restaurant reviews | en_US |
dc.type | Journal/Magazine Article | en_US |
dc.identifier.volume | 89 | en_US |
dc.identifier.doi | 10.1016/j.ijhm.2020.102558 | en_US |
dcterms.abstract | Consumer-generated restaurant reviews are important sources in consumers’ purchase decisions. The purpose of this study is to explore the impact of emotional intensity on perceived review usefulness as well as the moderating effects of review length and reviewer expertise. Data from 600,686 reviews of 300 popular restaurants in the US were obtained from Yelp. Using a text mining approach and econometric analysis, empirical results show that (1) positive emotional intensity has a negative impact on perceived review usefulness, whereas negative emotional intensity has a positive impact on perceived review usefulness; (2) among the two most prevalent discrete negative emotions in online reviews (i.e., anger and anxiety), reviews expressing anger are more useful than those expressing anxiety; and (3) review length and reviewer expertise can moderate the effect of emotional intensity on perceived review usefulness. | en_US |
dcterms.accessRights | open access | en_US |
dcterms.bibliographicCitation | International journal of hospitality management, Aug. 2020, v. 89, 102558 | en_US |
dcterms.isPartOf | International journal of hospitality management | en_US |
dcterms.issued | 2020-08 | - |
dc.identifier.scopus | 2-s2.0-85086410332 | - |
dc.identifier.eissn | 1873-4693 | en_US |
dc.identifier.artn | 102558 | en_US |
dc.description.validate | 202107 bcvc | en_US |
dc.description.oa | Accepted Manuscript | en_US |
dc.identifier.FolderNumber | a0984-n04 | - |
dc.description.fundingSource | Others | en_US |
dc.description.fundingText | P0030390 | en_US |
dc.description.pubStatus | Published | en_US |
Appears in Collections: | Journal/Magazine Article |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
Li_Online_Persuasion_Review.pdf | Pre-Published version | 2.21 MB | Adobe PDF | View/Open |
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