Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/7876
Title: Am I doing better than you? That depends on whether you ask me in English or Chinese : self-enhancement effects of language as a cultural mindset prime
Authors: Lee, SWS
Oyserman, D
Bond, MH
Keywords: Language
Priming
Self-esteem
Social cognition
Issue Date: 2010
Publisher: Academic Press
Source: Journal of experimental social psychology, 2010, v. 46, no. 5, p. 785-791 How to cite?
Journal: Journal of experimental social psychology 
Abstract: Westerners tend to judge themselves positively unless their failure relative to others is obvious, in which case they tend to distance themselves from outperforming others. Whether this tendency to self-enhance in social-comparison situations is universal or culture-bound is hotly debated. Rather than construe self-enhancement as either universal or culture-bound, we propose that its effects depend on the cultural mindset that is salient at the moment of self-reflection. A cultural mindset is a mental representation containing culture-congruent content, procedures, and goals. We focused on individual and collective mindsets, using language as an unobtrusive mindset prime and predicting that people would be more self-enhancing when an individual mindset was made salient by using English than when a collective mindset was made salient by using Chinese. Three studies supported this hypothesis. Chinese students self-enhanced (rating themselves as better than others and distancing themselves from outperforming others) more when primed with an individual mindset.
URI: http://hdl.handle.net/10397/7876
ISSN: 0022-1031
EISSN: 1096-0465
DOI: 10.1016/j.jesp.2010.04.005
Appears in Collections:Journal/Magazine Article

Access
View full-text via PolyU eLinks SFX Query
Show full item record

SCOPUSTM   
Citations

21
Last Week
1
Last month
2
Citations as of Sep 24, 2017

WEB OF SCIENCETM
Citations

20
Last Week
0
Last month
1
Citations as of Jul 28, 2017

Page view(s)

40
Last Week
1
Last month
Checked on Sep 24, 2017

Google ScholarTM

Check

Altmetric



Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.