Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/74807
Title: Utilitarianism and knowledge growth during status seeking : evidence from text mining of online reviews
Authors: Liu, X
Schuckert, M 
Law, R 
Keywords: Goals
Knowledge
Status
UGC
Utilitarianism
Issue Date: 2018
Publisher: Elsevier Ltd
Source: Tourism management, 2018, v. 66, p. 38-46 How to cite?
Journal: Tourism management 
Abstract: Websites with user-generated content (UGC) usually adopt incentive hierarchies to encourage users to contribute content continuously and to realize increasingly higher status in the online community through achieving increasingly more difficult goals. Yet the literature remains largely unclear on how these incentive hierarchies affect user behavior during status seeking. Empirical findings drawn from the data of 19,674 TripAdvisor members suggest that 1) at a lower status or earlier stage, members are more eager for quick promotion and utilitarianism results in fewer words per review; and 2) members’ knowledge grows as their status rises. This study concludes by offering theoretical and managerial implications for both research and practice.
URI: http://hdl.handle.net/10397/74807
ISSN: 0261-5177
EISSN: 1879-3193
DOI: 10.1016/j.tourman.2017.11.005
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