Please use this identifier to cite or link to this item:
http://hdl.handle.net/10397/64013
| DC Field | Value | Language |
|---|---|---|
| dc.contributor | School of Design | - |
| dc.creator | Tan, L | - |
| dc.date.accessioned | 2017-02-09T08:32:54Z | - |
| dc.date.available | 2017-02-09T08:32:54Z | - |
| dc.identifier.issn | 1004-1060 | - |
| dc.identifier.uri | http://hdl.handle.net/10397/64013 | - |
| dc.language.iso | zh | en_US |
| dc.publisher | 广州美术学院 | en_US |
| dc.rights | © 2015 中国学术期刊电子杂志出版社。本内容的使用仅限于教育、科研之目的。 | en_US |
| dc.rights | © 2015 China Academic Journal Electronic Publishing House. It is to be used strictly for educational and research purposes. | en_US |
| dc.title | 可供性 : 互動廣告的交互過程研究 | en_US |
| dc.type | Journal/Magazine Article | en_US |
| dc.identifier.spage | 107 | - |
| dc.identifier.epage | 112 | - |
| dc.identifier.issue | 1 | - |
| dcterms.abstract | 體驗經濟背景下,可供性理論的發展和應用在交互設計領域具有重要影響力,為互動廣告的設計與評價提供了新的視角和方法。本文結合諾曼和哈特森等學者的研究成果,通過對物理可供性、感官可供性、認知可供性、情感可供性在交互的各個階段的分析,希冀有助于衡量互動廣告的交互有效性和提升用戶(受眾)的體驗-品質,為相關問題的解決提供了方向。 | - |
| dcterms.accessRights | open access | en_US |
| dcterms.bibliographicCitation | 美术学报 (Art journal), 2015, no. 1, p. 107-112 | - |
| dcterms.isPartOf | 美术学报 (Art journal) | - |
| dcterms.issued | 2015 | - |
| dc.identifier.rosgroupid | 2014000337 | - |
| dc.description.ros | 2014-2015 > Academic research: refereed > Publication in refereed journal | - |
| dc.description.oa | Version of Record | en_US |
| dc.identifier.FolderNumber | OA_IR/PIRA | en_US |
| dc.description.pubStatus | Published | en_US |
| Appears in Collections: | Journal/Magazine Article | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 2014000337.pdf | 1.61 MB | Adobe PDF | View/Open |
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