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Title: Reconciling unsatisfying tourism experiences : message type effectiveness and the role of counter-factual thinking
Authors: Wang, S
Kirillova, K 
Lehto, X
Issue Date: 2016
Source: The 21st Annual Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Philadelphi, Pennsylvania, USA, 7-9 January 2016 How to cite?
Appears in Collections:Conference Paper

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