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Title: Between online and offline channels : internship information search by tourism and hotel management college students
Authors: Fong, LHN
Lee, A
Leung, D
Law, R 
Keywords: Online
Issue Date: 2013
Publisher: Springer
Source: In L Cantoni & Z Xiang (Eds.), Information and communication technologies in tourism 2013 : proceedings of the International Conference in Innsbruck, Austria, January 22-25, 2013, p. 519-529. Berlin ; New York: Springer, 2013 How to cite?
Abstract: Accompanying with the Internet wave, a plethora of literature about online and offline information search behaviour has emerged, in particular in the domains of consumer and travel research. However, little scholarly attention falls into how tourism and hotel management college students search internship information. The current study attempts to investigate this under-researched context. Drawing on the findings from a self-administered survey with 146 tourism and hotel management college students in Hong Kong, this study confirms that the Internet is a major channel for students to search internship information whilst offline channel has not been abandoned. Moreover, students with internship experience exhibited a higher tendency to search internship information through company websites.
ISBN: 3642363091 (electronic bk.)
9783642363092 (electronic bk.)
9783642363085 (print)
DOI: 10.1007/978-3-642-36309-2_44
Appears in Collections:Conference Paper

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