Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/60577
Title: An importance-performance analysis of low cost carriers in Asia
Authors: Yeung, S 
Tsang, N 
Lee, Z
Keywords: Low-cost carriers
Short-haul
Long-haul
Importance
Performance
Asia
Issue Date: 2012
Publisher: Taylor & Francis
Source: International journal of hospitality & tourism administration, 2012, v. 13, no. 3, p. 173-194 How to cite?
Journal: International journal of hospitality & tourism administration 
Abstract: This article investigates the degree of importance and performance of 11 attributes of short- and long-haul low-cost carriers (LCCs) in Asia. Results find that airfare and perception of safety are considered as the most valued attribute for short-haul LCCs and long-haul LCCs, respectively. The importance-performance analysis also reveals that LCCs should “keep up the good work” in areas such as timetable schedules, perception of safety, airfare, and punctuality. It is also found that more efforts should be devoted in rectifying the misconception of low-cost, low quality and reinforcing an image of low-cost, high quality.
URI: http://hdl.handle.net/10397/60577
ISSN: 1525-6480
EISSN: 1525-6499
DOI: 10.1080/15256480.2012.698167
Appears in Collections:Journal/Magazine Article

Access
View full-text via PolyU eLinks SFX Query
Show full item record

SCOPUSTM   
Citations

1
Last Week
1
Last month
Citations as of Sep 17, 2017

Page view(s)

25
Last Week
1
Last month
Checked on Sep 18, 2017

Google ScholarTM

Check

Altmetric



Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.