Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/60576
Title: Hotel selection criteria used by mainland Chinese and foreign individual travelers to Hong Kong
Authors: Tsai, H 
Yeung, S 
Yim, PHL
Keywords: Hotel selection
Mainland Chinese
Individual traveler
Hong Kong
Issue Date: 2011
Publisher: Taylor & Francis
Source: International journal of hospitality & tourism administration, 2011, v. 12, no. 3, p. 252-267 How to cite?
Journal: International journal of hospitality & tourism administration 
Abstract: Given the growing number of outbound tourists from Mainland China to other parts of the world, it is important that hoteliers are aware of the different needs of this group of travelers. This study examines differences in the importance ratings of hotel selection criteria between Mainland Chinese and foreign individual travelers to Hong Kong. The results indicate that Mainland Chinese travelers placed different levels of importance on the various attributes examined than did their non-Chinese counterparts. They are generally more demanding than foreign respondents, despite the fact that the budgets they allocate for accommodation are smaller both in percentage and in absolute dollars.
URI: http://hdl.handle.net/10397/60576
ISSN: 1525-6480
EISSN: 1525-6499
DOI: 10.1080/15256480.2011.590738
Appears in Collections:Journal/Magazine Article

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