Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/55812
Title: Teaching business correspondence : lessons from the globalised workplace
Authors: Evans, S 
Keywords: Business correspondence
Business English
Hong Kong
Materials design
Syllabus design
Issue Date: 2014
Publisher: The Centre for Applied English Studies, The University of Hong Kong
Source: Asian journal of applied linguistics, 2014, v. 1, no. 2, p. 102-120 How to cite?
Journal: Asian journal of applied linguistics 
Abstract: This article discusses the findings and pedagogical implications of a multifaceted investigation into the role of business correspondence (i.e., email, letters, memos, faxes) in Hong Kong’s principal service industries. The findings were derived from four sources: a questionnaire survey of 1,010 service-sector professionals, semi-structured interviews with 31 Cantonese-speaking professionals, analyses of 50 email chains comprising 406 separate messages, and a “week-in-the-life” case study. These findings provide pedagogically relevant information and insights about the role of email vis-à-vis letters, memos and faxes in the globalised workplace, the purposes and characteristics of these text types, and the challenges that Hong Kong professionals experience when writing business correspondence in a second language. The article argues that the traditional foci of business English courses (letters, memos, faxes) are largely irrelevant to the needs of modern-day professionals and that email chains rather than discrete, functionally distinct messages should be the basis for instruction.
URI: http://hdl.handle.net/10397/55812
ISSN: 2308-6262
Appears in Collections:Journal/Magazine Article

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