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Title: Brand knowledge, trust and loyalty - a conceptual model of destination branding
Authors: Hsu, C 
Cai, L
Issue Date: 2009
Source: 2009 International Council on Hotel, Restaurant and Institutional Education (ICHRIE) Annual Conference, San Francisco, USA, 29 July - 1 Aug 2009
ISBN: 0-9746470-8-X
Appears in Collections:Conference Paper

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