Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/51828
Title: The moderator effect of sales promotions on the relationship between brand trust and purchase behaviour
Authors: Luk, STK 
Issue Date: 2006
Source: Thought Leaders Conference on Brand Management, Birmingham, March 2006 How to cite?
URI: http://hdl.handle.net/10397/51828
Appears in Collections:Conference Paper

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