Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/51337
Title: Using satisfaction as an outcome variable ? There is something you should know
Authors: Cummins, RA
Lau, ALD
Issue Date: 2003
Source: International Society for Marketing and Development Conference, Bangkok, Thailand, January 2003 How to cite?
URI: http://hdl.handle.net/10397/51337
Appears in Collections:Conference Paper

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