Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/42559
Title: Lonely are the brave : effects of social exclusion on consumer risk-taking
Authors: Wan, EW
Jiang, Y 
Duclos, R
Issue Date: 2010
Source: 2010 Global Marketing Conference, Tokyo, Japan, 9-12 September, 2010 How to cite?
URI: http://hdl.handle.net/10397/42559
Appears in Collections:Conference Paper

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