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Title: Impact of industrial clusters on mainland China's exhibition destination development
Authors: Jin, X
Weber, K 
Bauer, T
Issue Date: 2012
Source: Annual Council for Australian University Tourism and Hospitality Education (CAUTHE) Conference, Melbourne, Australia, 6-9 February 2012 (CD-ROM) How to cite?
Abstract: Trade-to-trade exhibitions referring to stand-alone market events held regularly and usually at a fixed location where a large number of companies from one or more industrial sectors present their main product range to commercial/business buyers. This paper employed both in-depth interviews and surveys to explore the exhibitors' perceptions of and the impact of 'industrial clusters' on exhibition destination development. This research developed a two-dimensional scale for the construct and indicated that most exhibitors prefer exhibition destinations that are highly developed in the specific industry sector for the exhibition and near the manufacturing base. The impacts of the two sub-dimensions of cluster effect on exhibition destination attractiveness appear to be different.
ISBN: 9780987050717
Appears in Collections:Conference Paper

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