Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/36885
Title: Predicting and understanding Chinese consumers' intention to purchase luxury goods : an empirical test of the theory of planned behaviour
Authors: Gao, L
Zhang, ZM
To, KM 
Issue Date: 2009
Source: INFORMS Marketing Science Conference, Ann Arbor, Michigan, 4-6 June, 2009 (CD) How to cite?
URI: http://hdl.handle.net/10397/36885
Appears in Collections:Conference Paper

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