Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/34795
Title: Are international trade intermediaries catalysts in economic development? A new research agenda
Authors: Ellis, P
Keywords: Trade intermediaries
Survival strategies
Catalytic role
Economic development
Technology transfer
Issue Date: 2003
Publisher: American Marketing Association
Source: Journal of international marketing, 2003, v. 11, no. 1, p. 73-96 How to cite?
Journal: Journal of international marketing 
Abstract: International trade intermediaries (ITIs) represent a valuable conduit for market information and marketing technology for the international neophyte firm. However, aware that their intermediary role can become redundant over time, ITIs may adopt survival strategies that are suboptimal from the manufacturer’s point of view. This article identifies the catalytic and sometimes ambiguous role of ITIs in the economic development of host nations. The author identifies some propositions and proposes a research agenda.
URI: http://hdl.handle.net/10397/34795
ISSN: 1069-031X
EISSN: 1547-7215
DOI: 10.1509/jimk.11.1.73.20138
Appears in Collections:Journal/Magazine Article

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