Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/33778
Title: Perceptions of hospitality and tourism students towards study motivations and preferences : a study of Hong Kong students
Authors: Lee, MJ
Kim, SS 
Lo, A 
Keywords: Hospitality and tourism management (HTM)
Study motivations
Study preferences
Issue Date: 2008
Publisher: Elsevier
Source: Journal of hospitality, leisure, sport & tourism education, 2008, v. 7, no. 2, p. 45-58 How to cite?
Journal: Journal of hospitality, leisure, sport & tourism education 
Abstract: This study identifies reasons why college students in Hong Kong want to study hospitality and tourism management (HTM) and why they want to pursue HTM degrees abroad. It also aims to identify students' preferred HTM study areas. An empirical study of a cohort of 384 HTM students was conducted to determine their motives for their choice of HTM. The results indicate that there were five motivational factors among HTM students: self-actualisation, job opportunity, field attractiveness, ease of study, and scholastic achievement. Detailed information on the motivational factors along with preferred overseas study destinations and HTM study areas are discussed.
URI: http://hdl.handle.net/10397/33778
EISSN: 1473-8376
DOI: 10.3794/johlste.72.178
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