Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/31572
Title: Data mining in tourism demand analysis : a retrospective analysis
Authors: Law, R 
Mok, H
Goh, C
Issue Date: 2007
Source: Advanced data mining and applications, proceedings, 2007, v. 4632, p. 508-515
Abstract: Despite numerous studies have applied various forecasting models to tourism demand analysis, data mining techniques have been largely overlooked by academic researchers in tourism forecasting prior to 1999. Based on our review of published articles in tourism journals that applied data mining techniques to tourism demand forecasting, we find that the application of data mining techniques are still at their infancy. This paper concludes with practical implications and future research areas.
Keywords: Tourism
Demand forecasting
Data mining
Business applications
Publisher: Springer-Verlag Berlin
ISSN: 0302-9743
Description: 3rd International Conference on Advanced Data Mining and Applications, Harbin, Peoples R China, 6-8 August 2007
Appears in Collections:Conference Paper

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