Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/28662
Title: Social factors influencing export initiation in small and medium-sized enterprises
Authors: Ellis, P
Pecotich, A
Issue Date: 2001
Publisher: American Marketing Association
Source: Journal of marketing research, 2001, v. 38, no. 1, p. 119-130 How to cite?
Journal: Journal of marketing research 
Abstract: The authors examine the influence of antecedent social ties on export behavior in an exploratory cross-case investigation of a sample of small and medium-sized exporters drawn from different industries. Data pertaining to 31 export market entries support the view that decision makers' cosmopolitanism has a significant influence on the initiation of exports.
URI: http://hdl.handle.net/10397/28662
ISSN: 0022-2437
EISSN: 1547-7193
DOI: 10.1509/jmkr.38.1.119.18825
Appears in Collections:Journal/Magazine Article

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