Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/25863
Title: Export education : perceptions of sporadic and regular exporting firms
Authors: Samiee, S
Walters, PGP
Keywords: Development
Eduucation
Export
Performance
Planning
Issue Date: 2002
Publisher: Emerald
Source: International marketing review, 2002, v. 19, no. 1, p. 80-97 How to cite?
Journal: International Marketing Review 
Abstract: Explores perceptions of exporting education in sporadic and regular exporting firms as a means of enhancing organizational knowledge to improve the firm's long-term competitive advantage in global markets. Export development and performance are dependent on the acquisition and utilization of relevant knowledge in exporting. An analysis of sporadic and regular exporting firms' views toward formalized export education programs that contribute to long-term organizational knowledge is the central focus of this study. Results indicate that sporadic and regular exporting firms, although similar in many respects, vary significantly with regard to export planning activity, educational attainment of empbyees, export proportion of sales, and exporting experience. In addition, sporadic exporters are less interested in formal export education programs and are more reliant on the government as a source of exporting knowledge and information. The types of information offered through such sources frequently do not If ad to a sustainable competitive advantage in exporting and make only a limited contribution to organizational learning. A discriminant model correctly classifies 86 per cent of exporting firms into sporadic and regular groups. Discusses conclusions and managerial implications.
URI: http://hdl.handle.net/10397/25863
ISSN: 0265-1335
DOI: 10.1108/02651330210419742
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