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Title: Defining the nation : creating 'China' on a bridge-blogging website
Authors: Herold, DK 
Issue Date: 2012
Source: China media research, 2012, v. 8, no. 4, p. 39-49 How to cite?
Journal: China media research 
Abstract: This article provides a discussion of the website chinaSMACK ( as an example of an attempt to create an online, cross-cultural community to further the mutual understanding between Chinese and non-Chinese. The site has become one of the most visited English-language websites about China, and attracts many regular visitors who engage in spirited debates about the posts, as well as about China in general. It is argued that the site has achieved the opposite of what its' founders intended. Instead of building a bridge between Chinese and non-Chinese, the site is emphasizing differences, and 'defining' Chinese-ness as an expression of the shared imagination of its users. In the context of online communities in general, this raises the question whether cross-cultural online groups are possible at all, given the need of communities to define themselves against a posited group of others or outsiders.
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