Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/20882
Title: Dimensions and perceptional differences of exhibition destination attractiveness : the case of China
Authors: Jin, X
Weber, K 
Bauer, T
Keywords: Exhibition
Site selection
Clusters
China
Issue Date: 2013
Publisher: SAGE Publications
Source: Journal of hospitality and tourism research, 2013, v. 37, no. 4, p. 447-469 How to cite?
Journal: Journal of hospitality and tourism research 
Abstract: The meetings, incentives, conventions, and exhibitions (MICE) industry has evolved into a vital sector of business tourism. The vast majority of research to date has focused on the convention/meeting sector, with studies on convention site selection being especially prominent. In contrast, the exhibition sector and particularly, exhibition destination attractiveness, have received relatively little research attention. This study aims to address this research gap by examining, from the exhibitors' perspective, key factors for an attractive and successful exhibition destination. Based on 616 survey responses from exhibitors collected at nine trade fairs in four cities in Mainland China, study findings highlighted the critical importance of two types of cluster effectshost city leadership in the industry and host city/region as a source of exhibitorsto an exhibition destination's attractiveness for exhibitors. Accessibility, venue facilities, and the destination's leisure and economic environment were considered less important. Implications of the study results are discussed and directions for future research provided.
URI: http://hdl.handle.net/10397/20882
ISSN: 1096-3480
EISSN: 1557-7554
DOI: 10.1177/1096348012436382
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