Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/19126
Title: Shanghai GM's marketing strategy for the China market
Authors: Chen, ISN
Luk, STK
Yip, LSC
Issue Date: 2005
Publisher: World Scientific Publishing Company
Source: Asian case research journal, 2005, v. 9, no. 2, p. 145-180 How to cite?
Journal: Asian Case Research Journal 
URI: http://hdl.handle.net/10397/19126
ISSN: 0218-9275
DOI: 10.1142/S0218927505000666
Appears in Collections:Journal/Magazine Article

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