Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/18653
Title: Swot dimensional analysis for strategic planning - the case of overseas real estate developers in Guangzhou, China
Authors: Leung, BYP 
Hui, ECM 
Tan, JH
Chen, L
Xu, WB
Keywords: China
Guangzhou
Real estate developers
SWOT dimensional analysis
Issue Date: 2011
Publisher: Taylor & Francis co-Published with Vilnius Gediminas Technical University
Source: International journal of strategic property management, 2011, v. 15, no. 2, p. 105-122 How to cite?
Journal: International journal of strategic property management 
Abstract: China has been attracting overseas real estate developers (OREDs) with its expanding real estate market since the adoption of the Open Door Policy. This attractiveness has been enhanced by China's accession to the World Trade Organization and the Closer Economic Partnership Arrangement and is likely to remain for the foreseeable future. However, OREDs to conduct developments in China which adopts a socialist market-oriented approach is not without difficulties. The study has developed a SWOT dimensional analysis technique which is able to integrate the strengths and weaknesses of OREDs and also the opportunities and threats found in the market for formulating their (s)trategic plans and market positions. Apart from proposing a holistic model for OREDs' strategic planning, the findings also suggested that OREDs in Guangzhou are in general strong in management and financial capacity but weak in understanding the market conditions. Building up a localized management team which understands the market and has good connection with local officials and business people is of prime concerns.
URI: http://hdl.handle.net/10397/18653
ISSN: 1648-715X
EISSN: 1648-9179
DOI: 10.3846/1648715X.2011.582745
Appears in Collections:Journal/Magazine Article

Access
View full-text via PolyU eLinks SFX Query
Show full item record

SCOPUSTM   
Citations

4
Last Week
0
Last month
0
Citations as of Sep 23, 2017

WEB OF SCIENCETM
Citations

4
Last Week
0
Last month
0
Citations as of Sep 22, 2017

Page view(s)

65
Last Week
1
Last month
Checked on Sep 17, 2017

Google ScholarTM

Check

Altmetric



Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.