Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/15521
Title: Understanding online customer repurchasing intention and the mediating role of trust - an empirical investigation in two developed countries
Authors: Qureshi, I 
Fang, Y
Ramsey, E
McCole, P
Ibbotson, P
Compeau, D
Keywords: Repurchasing intention
Trust
E-commerce
Structural equation modeling
Issue Date: 2009
Publisher: Palgrave Macmillan
Source: European journal of information systems, 2009, v. 18, no. 3, p. 205-222 How to cite?
Journal: European journal of information systems 
Abstract: Although e-commerce adoption and customers' initial purchasing behavior have been well studied in the literature, repeat purchase intention and its antecedents remain understudied. This study proposes a model to understand the extent to which trust mediates the effects of vendor-specific factors on customers' intention to repurchase from an online vendor. The model was tested and validated in two different country settings. We found that trust fully mediates the relationships between perceived reputation, perceived capability of order fulfillment, and repurchasing intention, and partially mediates the relationship between perceived website quality and repurchasing intention in both countries. Moreover, multi-group analysis reveals no significant between-country differences of the model with regards to the antecedents and outcomes of trust, except the effect of reputation on trust. Academic and practical implications and future research are discussed.
URI: http://hdl.handle.net/10397/15521
ISSN: 0960-085X
EISSN: 1476-9344
DOI: 10.1057/ejis.2009.15
Appears in Collections:Journal/Magazine Article

Access
View full-text via PolyU eLinks SFX Query
Show full item record

SCOPUSTM   
Citations

92
Last Week
1
Last month
Citations as of Nov 16, 2017

WEB OF SCIENCETM
Citations

62
Last Week
0
Last month
0
Citations as of Nov 15, 2017

Page view(s)

41
Last Week
1
Last month
Checked on Nov 12, 2017

Google ScholarTM

Check

Altmetric



Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.