Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/14562
Title: An evaluation of web site services in liner shipping in Taiwan
Authors: Lu, CS
Lai, KH 
Cheng, TCE 
Keywords: Cluster analysis
Liner shipping
Market segmentation
Web site services
Issue Date: 2005
Publisher: Springer
Source: Transportation, 2005, v. 32, no. 3, p. 293-318 How to cite?
Journal: Transportation 
Abstract: This paper empirically evaluates web site services in the liner shipping industry based on the service requirements of the user firms, i.e., shippers. The results suggest that shippers perceive tracing to be the most important service attribute of a web site, followed by customs response, vessel schedules, and electronic document service. Based on the concept of market segmentation, we employed cluster analysis to classify users (shippers) of web site services provided by liner shipping companies into four segments, namely support and performance services oriented firms, equipment information oriented firms, performance information oriented firms, and transaction services oriented firms. Theoretical and practical implications of the research findings are discussed.
URI: http://hdl.handle.net/10397/14562
ISSN: 0049-4488
DOI: 10.1007/s11116-004-8245-8
Appears in Collections:Journal/Magazine Article

Access
View full-text via PolyU eLinks SFX Query
Show full item record

WEB OF SCIENCETM
Citations

8
Last Week
0
Last month
0
Citations as of Aug 15, 2017

Page view(s)

42
Last Week
1
Last month
Checked on Aug 14, 2017

Google ScholarTM

Check

Altmetric



Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.