Please use this identifier to cite or link to this item: http://hdl.handle.net/10397/110240
Title: PolyU Team Excels in CGMA 2023: Earning First Runner-Up
Authors: Zhai, Danjie Tracy
Lun, Kocki Thomas
Ngai, Yee Ting Candice
Wan, Ka Yan
Issue Date: Oct-2024
Abstract: The CGMA Competition 2023, renowned for its focus on management strategy, offered a chance to tackle real-world business challenges, particularly in the hospitality sector. A team of 4 business students, Candice, Tracy, Ka Yan, and Thomas eager to apply the theoretical knowledge and showcase their ability. The case involved helping a company expand into a foreign market. in management, marketing, accounting, and finance aspects. With strong support from PolyU and Dr. William Wong, the team advanced to the Hong Kong finals and secured the first runner-up position, gaining essential experience in leadership, teamwork, and practical problem-solving.
Keywords: Management Strategy
Financial Analysis and Accounting
Marketing and Market Analysis
Financial Analysis and Control
Marketing Strategy Development
Subjects: Industrial management
Business planning
Foreign trade promotion
Rights: All rights reserved
Appears in Collections:Outstanding Work by Students

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